If you are on Instagram, you may have known by now that everyone is called to join the social network, but only a few are verified. You do not apply to get verified on Instagram- Instagram chooses who to verify and who not to verify. There is no formula on how to get verified on Instagram. You may be lucky if you are a celebrity because Instagram will be quick to verify your account, not because you deserve it. Instagram only wants to protect your account from impersonation.
Instagram is a social network
Instagram does not choose who joins the network and who doesn’t. That is why there are all types of people on Instagram-good and bad. Some people are on Instagram to interact with others and have fun. Others are on this platform to promote and sell their products. There is an unscrupulous group of Instagram fans who are out to do mischief. They impersonate public figures in a bid to get a huge following in a short period. When impersonation occurs on Instagram, your dignity on the social network is at risk. You never know what the impersonators are planning to post on the Instagram account bearing your official name. They may post derogatory remarks and photos that may work against your dignity and fame.
So, is Instagram verification only for celebrities?
Not everyone can get verified on Instagram. Public figures and top brands have an upper hand in getting Instagram verification, but that does not mean that an Instagram account belonging to the man in the street or a small business cannot get verified. In fact, even popular people on Instagram still struggle to get verified. Any Instagram account can get verifiable, just that before you reach the verifiable level, it may take some time, and your engagements on the social network must show that you are authentic.
Instagram verification with a badge
You must have seen Instagram accounts with verification badges. The way Instagram chooses the accounts to verify is still an enigma. However, one thing is for sure- Instagram accounts with a high probability of impersonation are verified. Accounts with tons of real engagements are also likely to be verified, irrespective of who owns them.
Other ways of showing authenticity on Instagram
Instagram verification with a badge may not be for everybody, but you can always ensure that your authenticity is not questionable on the social network platform. One way of doing so is linking your Instagram account to other verified social media networks. If you have a verified Facebook and Twitter accounts, you can use these accounts to give authenticity to your Instagram account. Just link your Instagram account to these accounts so that your fan base may have the feeling that you are real. If you have a website, you can also link your official Instagram account to it. Once you have linked all your social network pages and websites, now be careful with what you share. Don’t share the information that everyone has access to.
In summary, if you are a frequent user of Instagram and other social networks, you know that authenticity is a serious problem. A business Instagram account that is verified is likely to attract many fans. People will also respect you if you are verified on Instagram. Indeed, getting verified on Instagram is very important for the growth and development of Instagram marketing for the business.