Due to technology advancement transactions has shifted from brick-and-mortar stores to online stores. As a result of the shift, entrepreneurs need to have top-notch e-commerce stores that bring together a perfect combination of functionality and aesthetics.
Although there are several e-commerce platforms that you can use for your online store, Shopify is the best choice if you want simplicity and advanced features. Besides, it offers efficiency and excellent quality.
Here are some of the benefits of choosing Shopify as the platform for your online store:
Guarantees Security and Reliability
When customers purchase online, they submit their details, such as credit card numbers and email. These are sensitive data that scammers can use to commit cybercrimes or access the shoppers’ accounts. As such, security is paramount for an online store to protect client’s information and even the company’s data.
Fortunately, when you choose Shopify for your e-commerce store, you can have peace of mind because your customers’ critical data and even your business info is protected. This is because Shopify provides SSL certification as well as PCI to ensure encryption of all data. Additionally, with Shopify, you are guaranteed that your store will never be offline thanks to the hosted solution, which also allows maintenance and upgrades.
Offers Fast and Easy Set-up and Use
Unlike the self-hosted platforms like Magento, Shopify saves you the hassle and fuss over developing costs and servers. As such, you can quickly set up your store and have it up and running within no time. The interface for admin is pretty user-friendly and clean, without lots of unnecessary and confusing things. It is intuitive because you find all the features structured in a logical manner. Besides, you can use provided resources like videos and documentation on the Shopify site, which can help you if stuck.
Provides a Mobile-Friendly Store
Nowadays, more people access the web via mobile devices than on desktops. It is therefore essential for any serious online entrepreneur to have a mobile-optimized site. The good news is that Shopify knows the importance of having mobile-friendly stores and ensures that all its themes are highly mobile responsive.
Besides, the platform comes with a built-in shopping cart for mobile commerce. This implies your store has an impressive look on all gadgets, including mobiles, and your customers have the luxury of shopping anytime on their smartphones, tablets, etc.
